Yodobashi Camera, Shinjuku

Aug 23 2002

Maybe you’ve heard of the new version of Mac OS X that was recently released. Apple Stores all over the USA held big release parties for Mac OS X 10.2 “Jaguar”, with some going so far as to rent a live jaguar for the day. Apple fans in Japan are nothing if not enthusiastic, so some shops here got into the act as well. Our electronics store of choice is the Yodobashi Camera Shinjuku Nishiguchi Honten, and they had a sizable release event as well. When I arrived, about half an hour after the doors opened, there were already several hundred people lined up. While I waited in line, a dude came by and told us that we could go up to the third floor and get the product much more quickly. For some reason almost nobody moved, as if it was too good to be true, and they didn’t want to give up their spots in line. I was already way to the back anyway, so I went up there and in less than two minutes found myself with 10.2 in hand. Heh; not only did I get it before all those chumps in the Western world, but I even beat those suckers waiting downstairs.